In simple terms, the Linkerati are individuals who can link to your website. These people matter since the quality and quantity of websites that link to yours is a powerful signal to Google and other … [Read more...] about How to Find and Pursue Linkerati (And Why It Matters)
You've likely noticed Facebook group content popping up in your feed more often over the past few years. While business pages still exist, Facebook's new emphasis on community is causing business … [Read more...] about 11 Tips to Grow & Manage Your Business’s Facebook Group
If this is your first time creating a marketing strategy, it helps to have a well-defined process before diving in. The following steps will help you create a thoroughly researched and impactful … [Read more...] about 11 Simple Steps to Create a Marketing Strategy
Over the past few months, I started working on a photographic art eCommerce website and parks directory that are both a perfect fit to market on Instagram. Since I'm looking into ways to grow both of … [Read more...] about 10 Tips to Attract More Instagram Followers
Text marketing has been around for years, but in 2020 it has skyrocketed. More than 48 million consumers will opt-in to receive business SMS messages this year. Also, despite SMS marketing statistics … [Read more...] about Will SMS Marketing Replace Email Marketing?
A few years ago, my little brother started a painting business in Panama City, Florida. As a digital marketing professional, the very first question I asked is if he claimed his Google My Business … [Read more...] about What is Google My Business & Why Do I Need It?